As our country is coming back to life in the wake of huge changes to our view of normalcy, it’s really easy to feel lost from a consumer or a business perspective. From the business side of things, we are now being forced to adjust how our products and services are offered to the public,...
Read moreRight now, life seems to be changing dramatically on a daily basis for businesses of all types. How are companies supposed to plan for the future if we don’t even know what to expect in the present? With consumer spending dropping off without much choice, businesses are struggling to find ways to maintain whatever income...
Read moreMore autonomous and happier employees Higher employee retention rate Increased worker efficiency and higher levels of productivity Access to a wider pool of global resources Positive environmental impact and low-to-no operational costs Although there is no reason to celebrate a global pandemic, there may also be a silver lining in the way it affects American...
Read moreHere’s a radical idea: whether or not you’re asking for money, act like you are. The investor pitch is a trademark Silicon Valley experience, kinda like sourdough used to be for San Francisco (before tech took over… mostly thanks to investor pitches). They can be nerve wracking affairs, and we’ve worked with countless clients on...
Read moreThe Problem Despite what you may have heard, a miracle product doesn’t necessarily sell itself. In fact, the sheer background noise of industry often makes the most exciting stories the hardest to sell. Here is a case study in managing the shockwaves of an idea with impact to spare. Lithium-ion batteries run just about everything...
Read moreWe’ve spent years building a company around the power of story, and we’re kicking off an ongoing dialogue that analyzes the clients, projects and ideas that have challenged us the most. Along the way, we hope to demystify the storytelling process, and inspire a new perspective on your own communication. What do we do, exactly?...
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